The mobile detailing market is exploding. Post-COVID, car owners prefer on-site convenience and pay premium for ceramic and PPF. The r/AutoDetailing subreddit has 500K+ members with frequent software complaints. Housecall Pro makes $150M+ ARR but has terrible reviews. The opportunity: route optimization, before/after photos for social proof, package upselling, and weather-aware scheduling. Mobile-first for van-based businesses.
💰 Revenue Blueprint
Three-tier value ladder to monetize from day one
1 detailer, booking + photos
Route optimization, upselling
Multi-detailer, weather alerts
📊 Market Evidence
The Market Gap
Mobile detailers need route optimization, package configurators, before/after photo galleries per vehicle, repeat booking automation, and weather-aware scheduling. Current tools either generic field service or focused on fixed shops.
Revenue Examples
Public figures
🏆 Competitor Landscape
How existing players stack up in this market
| Competitor | Pricing | Notes |
|---|---|---|
| Fieldd | $29-99/mo | Good marketing tools but clunky scheduling |
| OrbisX | $49-149/mo | Built for tint/PPF shops, detailing secondary |
| Urable | $39-79/mo | Real-time CRM, route optimization, growing player |
| Housecall Pro | $49-199/mo | $150M+ ARR but poor product quality per Reddit |
Good marketing tools but clunky scheduling
Built for tint/PPF shops, detailing secondary
Real-time CRM, route optimization, growing player
$150M+ ARR but poor product quality per Reddit
Launch Strategy
Target r/AutoDetailing and detailing Facebook groups. Partner with ceramic coating suppliers for referrals.
🛠️ Recommended Tech Stack
Suggested tools and technologies to build this idea
Why this stack: Mobile app required for field use
Score Breakdown
Good market signals with room for growth
Market (20%) + Revenue (20%) + Trend (15%) + Competition (15%) + Build (15%) + Pricing (15%)
8 - Housecall Pro proves $150M+ TAM
7 - Clear enterprise revenue
7 - Post-COVID mobile boom
6 - Quality complaints = opportunity
6 - Mobile app needed
8 - $29-199/mo validated
🚀 Start Building
Copy a prompt into your favorite AI coding tool and start building this idea right now.
Build a SaaS product called "Mobile Detailing OS". ## Product Overview Route-optimized scheduling, package upsells, and before/after photos for mobile car detailing businesses ## Problem Route-optimized scheduling, package upsells, and before/after photos for mobile car detailing businesses ## Solution Build Mobile Detailing OS ## Target Audience indie hackers, small businesses, and solopreneurs ## Tech Stack - Next.js 15 (App Router) with TypeScript - Tailwind CSS v4 for styling - Supabase for auth, database, and storage - Vercel for deployment - shadcn/ui for UI components - Framer Motion for animations ## MVP Features to Build 1. Landing page with clear value proposition 2. User authentication (sign up, sign in, forgot password) 3. Core product functionality based on the solution above 4. Dashboard for users to manage their data 5. Pricing page with at least 2 tiers (free + paid) 6. Basic settings/profile page ## Known Competitors Fieldd, OrbisX, Urable, Housecall Pro ## Key Risks to Address Standard market entry risks ## Deployment 1. Set up Supabase project and configure environment variables 2. Deploy to Vercel with `npx vercel --prod` 3. Set up custom domain 4. Configure Supabase RLS policies for security ## Instructions Start by creating the project structure, then build the landing page first. Use server components where possible. Make it mobile-responsive from the start. Focus on getting the core value loop working before adding polish.